Founders in Web3 talk about liquidity as if it only applies to tokens, markets, and capital flows. The blind spot is obvious. They ignore the....
Web3 marketing looks noisy on the surface. Campaigns promise hype. Influencers promise visibility. Agencies promise “exposure.” Founders buy impressions, clicks, and trending tags, then wonder....
This infographic dissects the state of Web3 wallet adoption in 2025, presenting a market defined by massive scale but fragile user retention. While global active....
Most projects prepare for a token launch like it’s a finish line. In reality, it’s the start of a visibility marathon. The gap between a....
Most decks focus on product and potential. Investors care about proof and perception. Before they read your whitepaper, check your traction, or look at your....
Fundraising rarely dies because investors stop caring. It dies when credibility fades.In the noise of pitches, updates, and shifting market sentiment, the startups that raise....
Most founders overestimate creativity and underestimate structure. They think journalists are waiting for a clever opener or a beautifully worded story. They aren’t. Editors scan....
Web3 reshapes how markets move, but the essence of effective marketing remains stubbornly familiar. “Know your product” and “know your audience” were true before blockchain....
You're in a room packed with potential investors, your palms damp, heart pounding. You’ve got 10 minutes to prove your blockchain startup is the next....
You’ve got the hottest new crypto project, the vision is clear, but when it comes to building a community, something feels... off. People aren’t sticking....
LinkedIn is becoming an essential platform for professional networking, particularly in the fast-growing Web3 industry. With the rise of blockchain technology, decentralized finance (DeFi), and....
As blockchain technology merges with the gaming industry, we're seeing a new breed of games that offer players true ownership, play-to-earn mechanics, and decentralized economies.....