startup PR

Most founders delay PR because they assume it’s something you only do after you raise money, hit milestones, or “become big enough.” In reality, the....

Most decks focus on product and potential. Investors care about proof and perception. Before they read your whitepaper, check your traction, or look at your....

Fundraising rarely dies because investors stop caring. It dies when credibility fades.In the noise of pitches, updates, and shifting market sentiment, the startups that raise....

Most teams don’t have a PR problem. They have a story problem. They mistake information for narrative, activity for significance, motion for momentum. A new....

Most press releases fail because they try to sound important instead of being undeniable. They perform confidence instead of demonstrating it. They read like wishful....