PR Tips & Guides

Most founders delay PR because they assume it’s something you only do after you raise money, hit milestones, or “become big enough.” In reality, the....

Most projects prepare for a token launch like it’s a finish line. In reality, it’s the start of a visibility marathon. The gap between a....

Fundraising rarely dies because investors stop caring. It dies when credibility fades.In the noise of pitches, updates, and shifting market sentiment, the startups that raise....

Most founders overestimate creativity and underestimate structure. They think journalists are waiting for a clever opener or a beautifully worded story. They aren’t. Editors scan....

Most teams don’t have a PR problem. They have a story problem. They mistake information for narrative, activity for significance, motion for momentum. A new....

Most press releases fail because they try to sound important instead of being undeniable. They perform confidence instead of demonstrating it. They read like wishful....

A press release isn’t an ad, and it isn’t a story written for yourself.It’s a statement built to earn space, not buy it.In an ecosystem....

Being a thought leader in AI and tech means becoming a trusted authority. Share your knowledge, give insights, and lead discussions on industry trends. This....

Press releases are essential tools for Web3 projects to effectively communicate news and updates. They serve various purposes:Attracting investorsConnecting with media outletsIncreasing SEO trafficRaising awareness....

Public relations is changing fast, and a new approach is shaking things up. It's called Inbound PR, and it's making a big difference by mixing....

Getting your message across quickly and clearly is important. Whether you're launching a new product, announcing a partnership, or celebrating a big company milestone, how....